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  • Welcome to the
    Direct Marketing Association
    We foster the growth of interactive
    and direct marketing in South Africa

Do not ContactOpt out service

The DMASA Do Not Contact Service balances the protection of consumer rights with sustainable direct marketing

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Codes of PracticeBenchmarked best practice

The DMASA Codes of Ethics and Best Practice are fully compliant with all laws pertaining to the industry and its practitioners.

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Consumer complaints Resolution service

Our Complaints Service assists consumers who are aggrieved by communications they have received from DMASA members.

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Assegai AwardsRecognising excellence

The DMASA Assegai Awards recognise strategic excellence, return on investment and breakthrough creativity

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30 Jan 2026

2025 AGM Minutes

  Click here to view the minutes from our 2025 AGM   Minutes of the Annual General Meeting ("AGM") held Virtually at 09H00 on 22 October 2025   Read more

04 Oct 2024

2024 Annual General Meeting

Annual General Meeting UPDATE: Click here to view the minutes from our 2024 AGM. Read more

20 Mar 2024

DMASA Live on 702

  • By: webmgr
  • Category:
    Articles
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01 Mar 2024

DMASA Position on Telemarketing Classification and POPIA

DMASA Position Clarified on Telemarketing Classification and POPIA Compliance Johannesburg, South Africa, 29 February 2024 Download this release Read more

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