I was just a Salesforce developer. Now I run my own Salesforce implementation company. Here are 5 things I wish I knew back then: 1. Communication > Code Your technical skills get you the job. Your communication skills get you the client. 2. Perfect Apex won’t save a broken process Real impact comes from understanding the business — Not just the object model. 3. Certifications ≠ Confidence You can have 10 badges and still feel stuck. Experience and ownership build true confidence. 4. Think like a consultant, not just a coder The shift from “task taker” to “problem solver” changes everything. 5. You’re not just building solutions. You’re building your future. Every task is a stepping stone — If you choose to walk forward. Today, I run Vedsphere — a Salesforce implementation partner company. We help businesses unlock the real power of Salesforce — Because I’ve lived both sides. If you’re a Salesforce dev reading this: This post is your roadmap. — Sachin Sharma Founder, Vedsphere
Salesforce Skill Development
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Salesforce promoted me from SDR to AE 6 months faster than my peers. 8 things I did to accelerate my promotion👇 1. Operational Excellence ↳ I accurately & reliably forecasted my pipeline. ↳ I was always on top of my activities. ↳ Always on top of CRM data entry. (These are table stakes.) 2. Excellent AE Relationships ↳I supported my AEs whenever I could. ↳I aligned closely & regularly in weekly calls. ↳I only spoke highly of them when they were not in the room. (They're your most important stakeholders, treat them accordingly) 3. Leadership Visibility ↳ I scheduled monthly 1:1s with my RVP. ↳ This was free mentoring from a top leader. ↳ I also presented all the good work I was doing. (The truth about corporate: only hard work that is SEEN counts) 4. Strategic Initiatives ↳ I joined the 1st Social Selling program at SFDC in EMEA. ↳ For 2 years I pioneered how we use Sales Navigator. ↳ I enabled hundreds of reps globally. (This was how I got into coaching, btw. Paid off nicely :)) 5. Knowledge Sharing ↳ I shared my best practices in weekly team meetings. ↳ This was much appreciated by my managers. ↳ Knowledge sharing is caring! (Sharing knowledge is a leadership skill, practice it early) 6. Onboarding Support ↳ Several times I volunteered to be "onboarding buddy". ↳ I helped new hires ramp more quickly in the role. ↳ This helped me understand the ROI of coaching. (Tip: find good mentors in your org, game changer) 7. Innovation ↳ I signed up for free trials to test new prospecting tools. ↳ Once I saw results I would share them with manager. ↳ Together we built business cases to get budget. (Tech stack knowledge (TQ) is a competitive advantage) 8. Hiring ↳ More than once I used my LinkedIn brand. ↳ I referred candidates from my network for open roles. ↳ I helped fill the pipeline with the best available talents. (Recruiting is sales tool, as I'm sure you know) See, I was rarely the number 1 top performer... My numbers were always good (an important health factor) but it's not why I got promoted faster than most people. The secret: 1. I became IRREPLACEABLE to the organisation. 2. I always did MORE than just my numbers. 3. I always went the EXTRA MILE. And it paid off handsomely. ✍Comment: what's your best tip for sales promotions? ♻️ Repost to help your sales reps get promoted faster 🔔 Follow Christian Krause for daily tips to hit your quota
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How I run sales meetings that lead to next steps 90% of the time. Running a successful sales meeting involves clear communication before, during, and after. Often, attendees aren't sure what to expect, so we have to make sure to set the tone before the call even happens. So I send an agenda 24 hours prior to the call and include the following. • What topics will be discussed • Questions to answer beforehand • Use cases if applicable Also, make sure to do some research about the company so you have context. No one likes an unprepared sales rep. During the call immediately set expectations. • Ask if they have a hard-stop • Refer back to the email to set the agenda for the call • Mention that you did some research and tell them what you found Be an active listener and ask deep discovery questions to uncover pain. As the call wraps up, make sure to leave 7-9 minutes to guide them through the next steps. Here is an example: "Typically, when we see a problem like this, we would most likely include (x person) and (y person) on the next call to discuss how we help in that area. Would Thursday at 10am EST work for you?" I book these meetings directly from Calendly's browser extension while still on the call because it's quick, smooth, and instant. Calendar invites are sent before we end the call so you remove the possibility of being ghosted after. We still have work to do after you nail down the next steps. We ain't done yet. Send a summary email, not to do more selling but to recap for accountability. • What their main goals/priorities are • Timeline • Next steps When you have a system to run better meetings, it leads to great results. P.S. Do you agree with this framework? #BetterMeetings
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Too many reps are still winging their meetings. They show up. They talk too much. They forget to follow up. And then they wonder why deals stall. The top reps I’ve trained over the years all have one thing in common: They don’t just HAVE better meetings, they RUN better meetings. Here’s what they do differently: • They send a shared agenda before every call • They follow the 40/40/20 structure to guide the conversation - 40% Discovery (focused on impact) - 40% Value Alignment (From the executives priorities down) - 20% Next Steps (dates, owners, action items) • They send summary emails with key take-aways and get the client to confirm it • They use tools like Otter.ai to automate the admin and focus on selling The best part? You can steal these frameworks for free. This is the Sales Conversation Playbook I built with Otter.ai: https://lnkd.in/eKxVwep4 It’s short, tactical, and loaded with tools you can use right now to increase conversion. Meetings don’t move deals. Clear next steps do. Use some of the tips and tools in this workbook to run your next call and let me know if it makes a difference. #MakeItHappen #MeetingExecution #sponsor #Discovery
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Most sales meetings fail because of indigestion (too much info shared too quickly) NOT starvation (not enough info shared). Here are some ways to aid "digestion": 1. Send a meeting pre-read to your prospect. Nate Nasralla has some great content about "pre-meeting memos" 2. Frequently check for comprehension. Contrary to what your average sales influencer tells you, asking "does that make sense?" isn't gonna ruin your deal. 3. Better ways to check for comprehension: "How's this compare to what you're doing today?" or "What do you think the rest of the team will think of this?" 4. Read body language. If they look confused, they probably are. 5. Speak on ".8x speed" instead of 1.25x speed. This might be your 147th time explaining a concept, but it's the first time your prospect is hearing it. 6. Connect the dots for your prospect. When you show them a feature, explain how it's relevant to the situation they shared with you. 7. Speak their "language". If your prospect uses different words to describe a process/problem that aren't the exact words you're used to, it's OK to use their language to make things easier for them to understand. 8. The more you can customize your demo environment to show "their data" or situations tailored to theirs, the better. 9. Post-demo, instead of sending the full call recording, try sending a "highlight reel" with snippets from the call. 10. Not my idea, but Kyle Asay had a great post the other day about how one of his AEs will incorporate "demo time stamps" into a mutual action plan/POC to make it extremely easy for the prospect to find info. How else do you help your prospect "digest" information?
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Many sales managers are unknowingly killing the growth and independence of their reps. They think they're coaching, but they're actually fostering a toxic dependency that chokes potential. Here's how it happens ⬇️ Rep brings a stalled deal to their 1:1. Manager says: "Did you send the follow-up email?" Rep: "Yes." Manager: "Did you try calling?" Rep: "Yes." Manager: "What about LinkedIn?" Rep: "I'll try that." This manager thinks they're coaching. They're actually teaching their rep to be a task completion machine The rep leaves that conversation with a to-do list, not strategic thinking. Great sales managers ask completely different questions → What changed in their business that might affect this priority? → Who else might be influencing this decision that we haven't talked to? → What would have to be true for them to move forward next quarter instead of this quarter? These questions force reps to think like business consultants instead of activity generators. The goal isn't more touches. It's better understanding. Your 1:1s should build strategic thinking, not just drive task completion When reps understand buyer psychology, they can predict what will work. When they just follow activity checklists, they're always surprised by outcomes. Stop managing what reps do. Start developing how they think.
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The biggest shift happening in the Salesforce ecosystem isn't Agentforce. It isn't AI. It isn't even Claude Code. The real shift is this: We are moving from writing code to orchestrating intelligence. A few years ago, Salesforce development looked like this: ✅ Write Apex manually ✅ Build LWCs from scratch ✅ Search StackOverflow for solutions ✅ Debug line by line ✅ Create test classes manually ✅ Handle deployments manually The developer's value was often measured by: "How fast can you write code?" Today, tools like Claude Code, ChatGPT Codex, MCP Servers, and metadata-aware AI are changing the game. Now AI can: ✔ Generate Apex classes ✔ Generate LWCs ✔ Create test classes ✔ Review code ✔ Understand metadata ✔ Suggest architecture patterns ✔ Accelerate development cycles Which means the most valuable Salesforce professionals will no longer be the ones who write the most code. They will be the ones who: 🔹 Understand business problems deeply 🔹 Design scalable solutions 🔹 Provide context to AI systems 🔹 Review and validate generated solutions 🔹 Orchestrate multiple AI agents effectively The question is no longer: "Can you code?" The question is becoming: "Can you guide AI to build the right solution?" This is why we're excited about the next generation of Salesforce development. Over the coming weeks, we'll be launching practical masterclasses and trainings covering: • Claude Code for Salesforce Development • ChatGPT Codex Workflows • MCP Servers & Salesforce Metadata Context • AI-Assisted Apex & LWC Development • Agent-Based Development Patterns • The Future Salesforce Developer Skillset The future developer isn't being replaced. The future developer is becoming an architect, reviewer, and AI orchestrator. And that future is already here. What's your take? Will Salesforce developers spend more time coding or guiding AI over the next 3 years? 👇 Share your thoughts in the comments. #Salesforce #ClaudeCode #ChatGPTCodex #Agentforce #MCP #SalesforceDeveloper #Apex #LWC #ArtificialIntelligence #SalesforceArchitect #FutureOfWork #SalesforceCareer #GradXAcademy
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I’ve been in the Salesforce ecosystem for a while now, and here’s what I’ve seen time and again — a stack of certs alone never lands you the job. Here’s why: What never works: Cert hoarding without a purpose: Collecting badges and certs might look impressive, but without a clear path, it’s just noise on your resume. Passively waiting for recruiters: The assumption that certs will make recruiters flood your inbox is a myth. They want to see how you apply that knowledge. Skipping real projects: No hiring manager wants to hear that you aced the exam; they want proof you can solve real problems in a business setting. Ignoring soft skills: You can have every cert, but if you can’t communicate solutions clearly or understand business needs, those certs are just paper. What always works: Targeted learning: Pick certs that align with the roles you want. Quality over quantity shows a strategic mindset, not just a checklist approach. Building experience through volunteer projects: Partner with nonprofits or small businesses. It’s free for them and real-world experience for you. Active community involvement: Sharing insights on LinkedIn, contributing on Trailblazer forums, or helping others in user groups builds credibility far beyond a cert. Storytelling your expertise: Don’t just say you have a cert; share stories of how you used your skills to solve real challenges. Employers hire for impact, not theory. Got more to add? Let’s help each other grow. #Trailblazers #Salesforce
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Most 1:1 meetings feel like a waste. But it’s not the meeting. It’s because nobody... Told either person what this meeting is actually supposed to do. 🚫 It is not a status update. 🚫 It is not a check-in box. It is the one place each week where someone should feel genuinely heard, helped, and pointed in the right direction. Every hollow one-on-one sends a quiet message to your team. That message is: I do not think this time matters. And people hear it. They stop bringing real problems. They stop sharing honest thoughts. They start looking for someone who actually wants to hear from them. That is how you lose great people without ever seeing it coming. Here is what a great one-on-one actually looks like from both sides: For managers, start here: This is not your meeting. It is theirs. Show up to serve, not to report. ✅ Keep it weekly. Reschedule. Never cancel. ✅ Private space. No phone. Full presence. ✅ Start human. Ask how they really are. ✅ Listen more than you talk. Every time. ✅ Ask: What do you need from me? ✅ Give specific feedback with real examples. ✅ Bring them into their own goal setting. ✅ Ask how you can be better for them. ✅ Take real notes and follow through on them. ✅ Celebrate actual wins, not just big ones. For employees, own this too: Walking in without an agenda means walking out without progress. ✅ Come with your own agenda always. ✅ Lead with a win and back it up with proof. ✅ Be specific about exactly where you need help. ✅ Bring long-term goals into the conversation. ✅ Ask directly about your development path. ✅ Name what feels unclear before it becomes a problem. ✅ Be honest about what is slowing you down. ✅ Ask for what you actually need out loud. ✅ If you feel unheard say it directly. ✅ Take real notes and act on them. ✅ Keep your manager updated between meetings. Your reset before the next one: ⇒ One win with real proof behind it. ⇒ One honest blocker to work through together. ⇒ One growth conversation to have out loud. ⇒ Clear actions before you leave the room. ⇒ Follow through before you meet again. The meeting is not the problem. The best thing a leader can do is make someone feel like their 30 minutes actually mattered. Do that consistently and people stop looking for the exit. 🎁 Want PDFs of my top infographics + growth tools? 👉 Go Here: https://lnkd.in/g2xbnwhp ______________________ 📚 Join my free workshop to build digital products that sell over and over. ➡️ Save your seat: https://lnkd.in/gNc9zSx6 _____________________ 🛠️ Want to build your own digital business? 🔥 I built something for you: https://lnkd.in/g69W4jPu Please repost to help others out there! ♻️
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I failed the CTA review board on my first attempt. 😅 No training program or structured prep. I just relied on other CTAs who were generous enough to share what they knew, and figured I would piece it together from there. Failing was one of the best things that happened to me on that journey. Not because it felt good, but because it showed me exactly where my thinking broke down under pressure. You cannot fake your way through a room full of architects who are specifically trained to find the gaps. If you are on the CTA path right now, just remember a few tips. 👇 The review board scores you on two things: capturing all the requirements and creating a sound design. Most people fail on the first one and never realize it. If you miss requirements, your entire design falls apart, because you are solving the wrong problem. Journey map every actor before you touch a diagram. Understand who they are, what licenses they need, and how they move through the system. This is what tells a complete story rather than forcing judges to connect dots themselves. When you present your design, explain how you got there, not just what you chose. Judges want to see the tradeoffs you considered. Option A, Option B, why you landed on C. That reasoning is the work. If you do not know something, say so. Judges respond to a clear thought process far better than confident answers that fall apart under one follow-up question. And invest in your communication as seriously as your technical knowledge. Many people know the content and fail anyway because they cannot walk a room through their thinking in a clear, sequential way. The Salesforce CTA credential changed how I approach every architecture problem and despite the conversations on LinkedIn, I still believe that it is worth the difficulty. If you are on the path right now and feeling discouraged, keep going and there are plenty of us out there to help. #Salesforce #SalesforceArchitects #TrailblazerCommunity